Hoult has the rare knack of sounding both dreamy and sharp at the same time. This, married with vital yet wistful song-writing, concocts his imaginative brand of guitar pop.
‘Pharmacy’ builds from an affecting intimacy into a song with a grand scale possessing folk-tinged anthemic choruses: reminiscent of Bombay Bicycle club and Frightened Rabbit rippling with personal lyrics that tap into wider themes: “Pharmacy summarises the feeling of frustration when you cannot help someone you care about.” Says Hoult “Darker themes run through the veins of this track, yet the energetic and cheerful instrumentation represent the mask a lot of people wear on a daily basis.”
Hoult better known as Sam Fowke is a singer-songwriter / producer from Gloucester, now based in Cardiff. He released one single entitled 'Red Handed’ under his own name last year, it quickly racked up over 7000 plays. He now returns under the new moniker Hoult with his most affecting and ambitious song yet. Links:
www.twitter.com/houltuk www.facebook.com/houltuk www.phwoarandpeace.com www.twitter.com/phwoarandpeace Bill Cummings Sound and Vision PR firstname.lastname@example.org www.soundandvisionpr.com